Essence of the Brand
Serenity by Nidhi Narang is a refined design led brand born at the intersection of elegance, mindfulness, and artistic expression. Based in Paris, France, the brand embodies a rare synthesis of European refinement and Indian creative depth. Each creation reflects a philosophy where luxury is intentional, authenticity is central, and design becomes a quiet expression of inner calm.
Founded by Nidhi Narang, Serenity has evolved into a distinctive global name that resonates with grace, balance, and timeless appeal. The brand does not follow trends. It shapes sensibilities. Its work is admired for thoughtful curation, refined craftsmanship, and a deeply rooted belief that design can elevate consciousness and wellbeing.
Measured Global Growth and Brand Strength
- Geographic Reach: Paris anchored global brand with presence across 5+ international markets
- Revenue Momentum: 4x growth in brand visibility and international engagement since inception
- Customer Trust: 70%+ repeat and referral driven clientele reflecting emotional brand loyalty
- Women Leadership: 100% women founded and creatively led enterprise
ESG Values Embedded in Design Philosophy
- Conscious material selection and limited batch creation to reduce excess
- Longevity driven design that discourages fast consumption and promotes timeless use
- Women led creative leadership with inclusive global artisan collaboration
- Design narratives that promote calm, balance, and mindful living
- Transparent creative sourcing and ethical partner relationships
- Strong commitment to originality, integrity, and long-term brand stewardship
- SDG 5 Gender Equality through women led global creative entrepreneurship
- SDG 8 Decent Work and Economic Growth by enabling fair and respectful artisan partnerships
- SDG 12 Responsible Consumption and Production through mindful design and intentional creation
Role of AIM Elevate Ventures
The international resonance of Serenity has been thoughtfully amplified through its association with AIM Elevate Ventures, a purpose driven platform committed to elevating value led enterprises on a global stage.
As shared by Nidhi Narang:
“AIM Elevate Ventures has played a meaningful role in showcasing my work and enabling thoughtful global networking. The platform has contributed to enhancing my visibility and appreciation at an international level. I am deeply appreciative of the alignment, exposure, and purposeful ecosystem that AIM Elevate Ventures offers.”
Through curated visibility, conscious global networks, and a value aligned ecosystem, AIM Elevate Ventures has enabled Serenity to scale its influence without diluting its philosophy.
A Brand with high potential
Serenity by Nidhi Narang stands as a powerful proof to the future of global luxury where design carries meaning, leadership is conscious, and growth is intentional. It is not merely a brand. It is a state of being expressed through form, texture, and thought.
Born in Paris.
Rooted in mindfulness.
Resonating across the world.
